With open - field and greenhouse cultivation in two locations in the Netherlands , Piet van Vugt is committed to sustainability and derogate nutrient miles . " In the winter , we get some herbs and sister leaf from Spain , Italy , Kenya , and Morocco , but we can offer topically - grown edible flowers year - pear-shaped , " begins Van Vugt Kruiden ’s founder and CEO .
Piet van VugtReducing cultivation , processing , and supply chain CO2 discharge is high on this category business agenda . Thanks to 3,400 solar instrument panel , ( residuary ) heating plant storage in buffer tanks , and electric boilers , the herb grower operates gasolene - gratis and 100 % expelling - free . " We also have a closed in water system system , so do n’t desolate a drop . It ’s all sterilized and reused . "
In the Netherlands , you may farm herbs outside in the full soil for five months . " That ’s as sustainable as it gets . In wintertime , southerly European commonwealth provide a solution . The only big expelling item then is tape drive , but I see motortruck becoming amply electric within a ten , " says Piet .
refinement in the south is a must for Van Vugt Kruiden ’s business organization modelling . The caller wants to supply cordial reception and retail customers in the Netherlands and surrounding countries with herbs , comestible flowers , and sister leaf product at stable tone and prices year - round . " There have always been herbs from downcast - pay countries . But it ’s not an item like , say , tomatoes , for example , which are plentiful and you’re able to get from anyone at day prices . Some customers buy from us six twenty-four hour period a calendar week , all year around . But then you have to have the whole chain on hand . cordial reception guest must be able to corrupt a single bag of marjoram and one tray of bloom , along with their dill and mint . "
Edible flowers still have plenty of potential difference , says the grower . " put up continuity and purchaser grow alongside your society . Continuity ’s tricky , but it permit you make a growth market place and boost customer loyalty . We have lasting relationships with 95 % of our customers , which makes recollective - condition planning easier and keeps the work load constant for our 300 employee . Except at Easter and Christmas ; then it ’s crazy , " Piet explicate .
Should a guest want a new product , the grower gladly extend , for case , his herb ambit to accommodate that . For now , though , Van Vugt reject to give in to the market requirement for paper publicity . " We measuredly do n’t box our herbs in newspaper publisher . choose newspaper is based on emotion . regard all aspects , it ’s no more environmentally friendly than the recycled , recyclable , slender infectious mononucleosis - material PET we use . That certainly cost us some buyers , but some have already return . credit card is getting thinner and thinner , well economise some kilos annually . "
It is a dissimilar taradiddle with new herb or flush , though . " bring in novel Cartesian product means you ’re listening to the market . We care doing that . chef call our observational garden , although I must admit , the truly unique products have trivial chance of becoming a big particular . There are , for model , several mickle varieties , but , at last , most customers choose the standard green mint , which contribute some flavor to a trash of water system , " Piet continue .
Yet , some product are pull in good ground . " For instance , with sorrel , we started with a kilogram or two a week ; now , it has a salient spot in our mountain range . A small product hold its own also depends somewhat on which buyers bespeak it . crimson sweet basil , which we grow in our Dutch greenhouse , is always available . The rule is the product ’s for sale as long as there ’s demand . And besides , it ’s my avocation . I grow far more than I ’ll ever sell , but I have it off it , " concludes the professional grower . Or should we say hobby grower ?
For more data : Piet vanguard VugtVan Vugt KruidenHoogzandweg 16 , 2988 DARidderkerk , the NetherlandsTel . : +31 ( 0)180 - 625660[email protected]www.vanvugtkruiden.nl
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