The journey of the rebel from a Kenyan grower to the consumer is all about efficiency , get as quickly as possible from one dusty store to the other to keep the quality of the flower as unspoiled as potential . In that regard Fresco Flowers is located in a top spot : under the roof of FloraHolland with the large rosaceous supply cold store around the recess . We took a look at this company .
The company was establish in 2005 , and has become one of the biggest provider of a with child assortment of roses from Kenya and Ethiopia . In addition to the positioning in Aalsmeer , a newfangled ramification was opened in Rijnsburg in September 2018 .
In the processing anteroom a mathematical group of employee is hard at work . The big cartonful boxes are unpacked and transported away by conveyor belt ammunition for recycling .
The theme are rationalize at equal length , ricochet , and pack in the cultivator ’s top . Then they are put in water with a preparation broker to ready them for the auction .
Fresco Flowers performs this procedure for ten grower from Kenya : Timaflor , Lolomarik , Ol - Njorowa , Rift Valley Roses , Mount Kenya Flowers , Alani Gardens , NIRP , Aberdare Roses , Kisima and Altima .
To undertake quality , Fresco Flowers has set up up a test centre of attention , in which all kind in the assortment are close monitored . In this space , temperature and light are controlled , and tv camera are used to memorialize the vase life .
This way , Fresco Flowers not only knows the exact character of roses they supply , but the grower also incur a tone report card so they can see how his rose are doing at the end of their journeying .
For more info : Fresco FlowersLegmeerdijk 313Location No . 143 - 71AalsmeerNetherlandsT : +31 ( 0 ) 297 368 066Gerjan Telleman , directorE:[email protect ]
Jaap Buis , marketing managerE:[email protected ]
