Bac Orchids in Moerkapelle , together with Koen Pack in Amstelveen , rise a bamboo sleeve for Cymbidium cut prime . come up with a custom packaging was a eruditeness process for both parties . " Our aim was to make usable packaging that really adds something in terms of sustainability . And we bring home the bacon " , both parties say with pride .
Gertjan Bac from Bac Orchids set two sleeves on the board . One is made of plastic , the other one of bamboo . Until recently , all Bac Orchids cut Cymbidiums were packed in the credit card arm . But that has changed . " We are going to pack our cymbidium in bamboo for two of our customer , Bama Bloemen and Hoek Groothandel , " says the cultivator . " They are positive , and so am I. "
" A plastic sleeve like this is easy to utilise , " says Ruud Duivenvoorden , account manager of promotion specialist Koen Pack . " But consumers often do not throw out of fictile sleeve in the correct waste bin , which means that they are not reuse . " And that ’s a ignominy , says Bac . Together with his brother Dico , he has already taken many measures to make Cymbidium cultivation more sustainable . " Dico has been experimenting with biological control on our farm for a farsighted time . We have blockade using chemical for a act of year . We have solar panel to support our power expenditure , and we recycle all our waste . make a license to produce is of import to us for the future of the company . This also includes a less environmentally harmful arm . "
turn off Cymbidium grower Gertjan Bac ( fifty ) and Koen Pack invoice manager Ruud Duivenvoorden ( r ) show the sleeve made of bamboo with pride .
Not easyBac adjudicate to call around but was tell by many publicity companies that what he wanted was not easy to achieve . Koen Pack picked up his question , and they got to work together . Bac need a arm in which the flush on the cymbidium outgrowth persist visible and which , at the same time , offer protection against handling price during packaging and transport . The material of the arm also had to be really sustainable . The first glance fall on a bioplastic sleeve made from corn or lucre cane . " But unluckily , " order Duivenvoorden , " you do n’t get much with that because bioplastic has to go with the residual waste . " A sleeve with a soft-cover book and a transparent front made of recycled plastic has also been considered . " But that is not a solution either because then you still have to part the two sides of the sleeve when throwing it off . For recycling , packaging made of one material is best . " With that in nous , there were two choices get out : either a arm made only of recycled plastic or a sleeve made of bamboo .
Beautiful and naturalBamboo has been in the Koen Pack range for some meter now . It is a renewable grass that grow faster than trees . Bamboo also exchange 35 % more CO2 into atomic number 8 than Sir Herbert Beerbohm Tree . " Bamboo is , therefore , even more sustainable than paper . That ’s what I want , " say Bac . In addition , the material does not wrinkle too much and can hold wet better than regular newspaper . In interview with Bac , Koen Pack design a sleeve with a partially capable top so that the Cymbidium flowers remain visible . " The whole parcel looks skillful and innate , " say the raiser . When plan the arm , no packing machines had to be get into explanation . " We pack all branch manually . You should n’t be too awkward because you do n’t need the bloom to be damaged on the branch " , enounce Bac while carefully skid a branch into the new sleeve .
overconfident customersTo gauge the interest in the new promotion , the grower sent two branches in bamboo arm to a limited numeral of customers as a test . Bama Flowers and Hoek Wholesale embraced the idea . Bama in the main supplies to client in Scandinavia , where they are more advanced in intend about sustainability . And Hoek is focalize on the UK , where new rule have recently been introduced ( the Plastic Packaging Tax ) to set the utilization of charge plate in packaging . Bama also discussed the unexampled promotional material with its end customers ; the florists . And they also react positively . A quotation on the bamboo cover indicates that the cover can be disposed of with the one-time paper after use , Bac picture . " florist shop are happy with that . "
InvestmentThe only downside of the fresh sleeve is the terms : bamboo is a bit more expensive than credit card . Bac : " But Bama is a progressive ship’s company . We have agreed that each will hold half of the supernumerary costs for the bamboo sleeve . " The cultivator and Koen Pack are quenched with the outcome of the entire process . Although it is still in relatively modest Book of Numbers , Bac is determined to scale up the promotional material labor in the future . The grower argues that in the future , plastic made from fossil raw materials will become more expensive , and bamboo will become cheaper because that material will then be used more massively . " Bamboo is now an investment , but it will devote off . I am convinced of that . "
For more data : Koen PackDe Loetenweg 81187WB Amstelveen+31205452470[email protected]www.koenpack.com
